PINS is a social club based in Liverpool. The owners have approached the bar and restaurant scene from a very traditional angle. They dissuade their customers from using their phones and promote conversation, activities and an all round fun atmosphere. When we were asked to create some content for the social club we were keen to push the traditional values of the new Liverpool hotspot. We created a cache of slightly faded, polaroid-style images showing a group of friends having a genuinely good time along with a small collection of catalogue-styled images for website purposes.